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Agile Marketing Transformation: Why It’s Key to Your Success


Between the worldwide global pandemic and dramatic shifts in consumer confidence, there has never been a greater need for agility in business.

And this on top of an already tenuous marketing landscape—with audiences fragmented across a multitude of channels, growing privacy regulations, and the demise of third-party cookies and mobile IDs.

It's no wonder, then, that nearly half of all marketers have already adopted agile principles to support their marketing goals, with the rest pla ... show more

 

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